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Graphics
1. Do not hide text, in
particular, no important keywords in graphics.
Search engines can only read text.
2. Enter each graphic a spokesperson of the filenames.
Bad:
bild05.jpg
Good: Castle.jpg
3. Enter each graphic a meaningful alternative text of their content in
the context describes. The Alt text is not only important for visitors
to the loading of images turned off, but will also be evaluated by
search engines, such as by Google. But abusing the old text is not to
keyword spam to accommodate.
Wrong: <img
src="eiffelturm.jpg">
Correct: <img
src="eiffelturm.jpg" alt="Eiffelturm">
Answers: <img
src="eiffelturm.jpg" alt="Eiffelturm Paris">
SPAM: <img
src="eiffelturm.jpg" alt="Paris holiday hotel room">
Generally,
you should at keywords in Old texts on the following eight:
-
If an image contains text, this should also happen alt
attribute and
not a completely different Alt-text can be specified.
-
The
old texts of layout, graphics (backgrounds, histories, reactive gifs,
etc.)
should not contain keywords. Is right here alt = "".
-
A graphic on multiple pages, should not be different alt texts, but
always the same.
4. If it can not be avoided that a
headline is a graphic, then draw them
using HTML as such, even if it does not affect the presentation. Forget
also the alternative text does not:
Wrong: <img src="title.gif">
Better: <img src="title.gif"
alt="Title">
Perfect: <h3> <img src="title.gif"
alt="Title"> </ h3>
If the graphic part of a graphical layout, it may be that through the
award as HTML heading spacing or gaps arise. In this case, you must
still using CSS indoor and outdoor distance to 0:
h3 (margin: 0; padding: 0)
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